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2010年10月31日 星期日

Tonino Lamborghini Spyder Mobile Grand Product Launch

Louis Koo celebrated the first launch of the Raging Bull label,
Tonino Lamborghini Spyder series cell phone
Puro Talento Italiano!





(Hong Kong, 29 October 2010) The extraordinary Raging Bull label is now surging towards the world of cellular phones. Today, Tonino Lamborghini is proud to announce the first launch of its Spyder series cellular phones in a launch party. With regard to such special occasion, Mr. Tonino Lamborghini, Founder of Tonino Lamborghini and Mr. Gian Luca Filippi, CEO of Tonino Lamborghini, specially flew in from Italy to officiate the opening ceremony with Mr. Louis Koo, renowned Hong Kong artist. 


Lots of famous artists and celebrities, such as Mr. and Mrs. Wayne Lai, Mr. Eric Kot, Ms. Rain Li, Ms. Christine Au Yeung, Ms. Isabel Leung, Ms. Eydie Tai, Ms. Kennis Tai, Ms. Isabella Kau, Ms. Losa Law, Ms. Cecelia Yip, Ms. Ankie Beilke, Ms. Jade Kwan, Ms. Amanda Lee, etc. celebrated the precious moment for Tonino Lamborghini.
Mr. Gian Luca Filippi, CEO of Tonino Lamborghini said, "I wish to express my warmest appreciation for all of your continuous support, without your tremendous efforts, we would not have been able to achieve a great success in the past. We should, therefore, never stand still, keep on seeking breakthrough to face the challenges ahead."
Ms. Esther Wong, President of Acestar Concept Limited, the sole licensee of Spyder series cellular phones also said, "It is our great honour for the presence of Mr. Tonino Lamborghini, Mr. Gian Luca Filippi and Mr. Louis Koo today. We do believe that the brand new Spyder series cellular phones will become a well-known cell phone with its top notch craftsmanship and aggressive promotion in Hong Kong and China."
During the party, Mr. Louis Koo appeared with professional body painting models to present the latest Spyder series cellular phones, Mr. Louis Koo said that its sleek and streamlined fine steel body mirrors the grace and style of those who pursue a luxurious quality of life.
Tonino Lamborghini Spyder Series Cellular Phones
Spyder is made with the finest steel and composed of several dozen handmade components that are all crafted and assembled by hand that believed one of its kind and a new milestone in the cellular phone history. Advanced polishing techniques are applied for the first time on a cellular phone, giving the Spyder a scratch free surface texture fit for an objet d'art that is as pleasing to the touch as it is to the eye. The sleek and streamlined fine steel casing mirrors the grace and style of the Tonino Lamborghini while the unique blue sapphire screen emits crisp crystal clear images for the discerning eyes of Tonino Lamborghini patrons. To top it all, the inevitable 3D Raging Bull logo is imprinted on the central key on the front pad as well as beside the camera lens at the back of the phone. Aside from the brand appeal so essential to a product of this pedigree, they also symbolize the lineage and prestige of Tonino Lamborghini as well as the fine tastes of the bearer. A unique SOS emergency key is invented, allowing them to have their minds at rest no matter where they are in the world.
The S-600 model in the Spyder series with black rubber material is made with DLC (Diamond-Like Coating) polishing skills, thereby rendering the silky smooth fine steel casing resistant to knocks and scratches. The black PVD, bodies of S-610 and S-620 have unique ebony steely look which, combined with red or yellow rubber materials at the back, exudes an avant-garde aura that amazes the world yet enjoyed by so few. The rose gold, yellow gold and black & gold PVD, cases of S-670, S-680 and S-685 mixed with genuine leather at the back, symbolizes the luxurious image of Tonino Lamborghini. The fingerprint free feature of S-610, S-620 and S-685 also preserves the shiny appearance of the body of the phone at all time.
About Tonino Lamborghini
The reasons behind the success of a brand can always be found in the history of its growth and its ability to constantly renew itself.
Mr. Tonino Lamborghini believed that no one can compare with this extraordinary, unthinkable and powerful "Bull" no matter in the past or present. He has always held the opinion that designs should be like women – sexy, easy and intuitive. Based on this philosophy, Tonino Lamborghini has always been able to combine the mechanical with the aesthetical, and worked through the years with pride and passion on designs that radiate individual character and refined tastes. Besides, Tonino Lamborghini has always been able to infuse new life into its brand, excelling in areas as diverse as watches, perfumes, sunglasses, leather accessories, furnishing items and clothing lines. Wherever Tonino Lamborghini takes its taste and talent, its products always echo the glory of the Italian design tradition and pursuit of excellence, which are central to Tonino Lamborghini's creation concepts.
Apart from their family historical and legendary business, nowadays, Tonino Lamborghini towards the international expansion through its passion and supreme craftsmanship that let the brand's emblematic Raging Bull can be found in restaurants, health drinks, and even private residences, bringing with it Italian chic and elegance wherever it leaves its footprints.

2010年10月30日 星期六

UNDERWEAR| DIESEL

  


























UNDERWEAR| Dolce & Gabbana















FASHION| Man Fashion: 5 Fashion Styles to Avoid in this Fall



Summer was over and we are now in Fall. So everyone is wondering what's hot in this fall? Before we shares our thoughts on this what's is IN this Fall, we thought it is a right time to share these 5 fashion styles to avoid in this Fall.









1. Don't Try Your Beach Casual Wear 

If you have not clear your wardrobe, it is time to do it this weekend. We don't mean to keep all your summer clothing aside, but try to avoid your beach casual wear like board shorts, Cargo pants, sandals or leather flip-flops. Instead, you should start to look at Cardigan, pinstriped pants etc.













2. Don't Overdo with Accessories 

We are sure some of you love accessories, especially those accessories that you wear during summer time. Perhaps a merino wool or cashmere scarf is what you need, as many scarves that offered in the market are made of lower grade, which is not comfortable if wear for long hours. Sunglasses is the only piece of accessory that you could probably want to keep in your wardrobe. Hey!! How about one compact umbrella that to carry along during this raining season?
3. Avoid Bright Colors Combo

Khaki, white and blue are never fail. Invest in a piece of cool khaki blazer is definitely worth the investment. This color combo really able to give a new life of your own in this fall.







4. Is time to Get a New Haircut

Even if you're not the best-looking guy in the world, but you can still pull off a good look if you get yoursefl a new haircut, this will give you a new fresh look in this fall to your outside friends. The best hairstyle that we recommend is still short messy haircut. What do you think?



5.Keep Your Sleeveless T-Shirt

Please keep your sleeveless t-shirt away, or the best is to keep one or two pieces to match with your new turtle neck or v-neck sweaters, but never over do it.



Whatever styles you go for in this fall, it's important to go with the style that you feel comfortable and confident. Experiment with different clothing combination to get a look that makes you look and feel great. Do not follow fashion trends if they make you feel uneasy. Our belief in fashion is always about comfort and style. Do you think so?

2010年10月29日 星期五

FASHION| Autumn Winter 2010/2011: Ready to wear style by Gucci and Louis Vuitton.

For the fashion season of the second half of 2010, Louis Vuitton and Gucci presents to us two collection of masculinity and style -- melted and then moulded -- into clothing worthy of your attention.







Fashion, to some, is the oxygen they breathe and their only reason for existence – to others, the world of "made in Italy" labels and patent leather wallets have no more relevance in their life than bag-less vacuum cleaners. Being well presented in public, dressed in comfortable clothes, is all that matters to a wide public of individuals who just want to look good without dedicating excessive energy to browsing the latest magazines to read what the experts dictates.



Louis Vuitton have long been per purveyors of the classic man: Metropolitan, Sophisticated, a gentleman and one who don't buckle onto trends. Previous runway collection have been rather mundane – comprising of pieces with a small differentiation from what is neatly folded and displayed on the shelves of the bog standard premium men's boutique. One can almost label the collections as ready-to-wear due to their lack of spark to ignite interest in the most flammable fashion devote.



On the other side of the coin are the non-devotees seeking just what the LV AW10 menswear collection offers: Dark colours, traditional materials perhaps spiked with a few subtle touches such as a knitted lapel on a sports coat. Or what about a windbreaker in leather? That is rather innovative but not radically so to deflect shoppers who are less adventurous with their choice of attire, and only shop when suggested by their girlfriend. Tucking trousers into your socks can make it stuffy and itchy down by the ground but is a nonchalant way at displaying a pair of new jodhpurs.

Gucci's style of clothing runs parallel of that with LV's, but does embody more daring touches and details for added specialness – such as the scarf enriched by ruffled and invigorating print. Rich and dynamic is also the pallet of colours ranging from white and beige to deep burgundy and vivid nuances of blue.

In the accessories department is a plethora of charming overnight bags sports the classic red and green Gucci ribbon but also other variations of it. The bags can also double as daily bags to concur with the trend of man purses, preposterously dubbed `Murses`. Sewage rats will cry the day a designer releases dress for men which would appropriates earn the name ´Mess` -- which would be a rather fitting description too.



However, most of Gucci will fill their stores with during the fall-winter of 2010/2011 are handsomely cut two piece suits and a glowingly positive mixture of materials and textures: Wool, leather, suede and cotton – there is something for all tastes and personalities. Worth noting are braided leather belts and obligatory and forever-classic, Gucci loafers.





FOOTWEAR| The Craft of Cheaney

Exactly one week ago I shared the news that Joe Casely-Hayford for John Lewis would be returning for the new season. The sophomore collection of this intriguing collaboration once again celebrates true craftsmanship and home grown British manufacturing. With collaborations with remote mills in Yorkshire, tartan experts in Selkirk and respected bag maker Chapman to name but a few, the collection once again brings seemingly specialist products to a wider audience without losing any of the integrity that make their products special.







The Cheaney brogues typify why this capsule collection is so exciting: the collaboration of great British design talent with heritage brands coming together for the high street. During my excited ramblings I mentioned the fact that I was invited to watch the Cheaney craftsmen at work at their Desborough factory. I eagerly followed and snapped away at each well honed and practiced process from start to finish in the factory that has been their home for well over two hundred years.




Before I offer an abundance of 'factory porn' and talk you through the processes of what makes Cheaney footwear special I have to acquaint you with the brand and give you a little background. The name might not feel that familiar on first reading but I'm quite sure that you've seen or indeed worn their work without even knowing it. In addition to making fine, bench made shoes under their own label, the factory sees them create footwear for the likes of Gieves & Hawkes, Paul Smith, Jeffrey West and more recently Lodger. As I strolled through the space and watched the one hundred plus workforce in action it became apparent that Cheaney are a classic English shoe brand undergoing something of a quiet and assured metamorphosis under the ownership of William and Jonathon Church. Founded in 1886 by two brothers, Joseph and Arthur Cheaney, Cheaney quickly became one of the premier shoemakers of England. It is their ability to blend the past with the future, using the finest materials available, which has enabled them to become and remain one of the premier producers of Goodyear welted shoes in the world today. On a point where some of their competitors have wandered, both William and Jonathan Church are fully committed to producing footwear entirely made in England. They believe that moving offshore would lose the essence of the brand. The craftsmanship and well honed skills are essential to the product and it was a pleasure to be able to watch it all unfold in a space that has seen the same processes come together for over two centuries. It is little wonder why Casely-Hayford partnered with them.


Cheaney represent the height of English Bench Made shoe making. It takes eight weeks to make a pair of Cheaney shoes, it involves around one hundred and sixty hand operations, from cutting the leather through to finishing, combining the best of contemporary design with superb quality. Given how much of a factory pervert I am, you can only imagine how many photographs I took as William Church guided me through and in to the nooks and crannies of this well oiled assembly line of true craftsmanship. I have managed to hone them down and will now use them to guide you through the main shoe making processes.




What makes a Goodyear wellted brogue?



The first construction stage is clicking and this is the process where the leather is cut. The term clicking refers to the sound made by the knife. Depending on the shoe, this stage can be performed by a press knife – a pneumatic machine that effectively punches through the leather like a cookie cutter or by hand and I watched both practices performed during my stay. It was amazing to watch how the craftsmen made use of the hide. During this stage it was different aspects of the hide and the fact that the skill of the craftsmen ensures that the best of the leather is used for the uppers (as a rule, the further back you go on the animal, the better the quality of skin) and that there is minimal wastage.




I was surprised at how much of this was still performed by hand.





I took a peculiar amount of delight in marveling at this table of components







Clicked leather, ready for the next stage...



The next stage is closing. The is where the various parts of the upper are sewn together. With a bespoke shoe it would be done by hand, but every other type of shoe is closed by machine. I was amazed at how precisely yet quickly the machinists turned the clicked leather segments in to recognisable shoe forms.




The upper begins to take shape.





The embellishment of the upper.





Given the intricacy of the pattern it was mind blowing to see how fast the ladies transformed the uppers.





Another closing scene that is only just the beginning for this shoe.



The next stage is lasting. As I entered this intimidatingly large and machine heavy part of the factory I was instantly taken by the dominance of one gender, males. The prevalence of women in the 'closing' area had gone seemingly unnoticed but the moment I stepped in to this space, the lack of women was obvious. I'm just not used to being in such gender defined environments. As I manoeuvred my around the testosterone I was able to watch what makes Great British shoemaking so great.




The lasts.





Throughout the shoe making process the leather loses moisture so here the uppers are placed in a steam machine to soften the leather.





The uppers are then pressed and pinched on to the last...





The shoe is readied for the welted sole with the help of a few staples...







A closer look at the early stages of the lasting process.





Any wrinkles are smoothed out before the iconic lasting stage...



Goodyear Welting is, after two hundred years of shoemaking in Northampton, still considered the finest method of shoe construction. Once the upper leather has been 'closed' it is placed onto the wooden last and the insole is attached. A strip of leather called the 'welt' is then stitched through the upper leather to the underside of the leather insole. The outer sole is then stitched to the welt. This 'Goodyear welting' is time consuming and requires highly skilled craftsmen. However it means the sole can be replaced time and again without damaging the upper leather. As the leather components are stitched rather than glued together all the natural properties of the leather are retained, giving superior thermal insulation, durability and shape retention, as well as the best possible breathing conditions for feet. The more a Goodyear Welted shoe is worn, the more comfortable it becomes as the leather components gradually mould to the shape of the foot.




A closer look at the highly important welting.





The welt is fed and stitched using this ingenious machine. I watched this process over and over again.





This process is so important to English shoe making





The under sole is then prepared for the outer shell.





A strip of wood is inserted to ensure a better structure before the outer sole is glued in to place.





The excess from the outer sole is removed



The next stages sees the welt sewed to the upper, and both to the sole. I was told that doing this by hand takes a great deal of time and this is an area where industrial advancements have really helped. Each stitch has to be locked, using two threads that effectively create a knot at every stage. Doing it by machine takes a matter of minutes, so almost all bench made shoes do it this way. It is no less impressive though.




The machine in action




A closer look at how the stitching is locked



We then move on to the final two stages, the bevelling of the waist and polishing of the the upper. These processes should not be underestimated because they combine to provide the distinguishable aesthetic of English made shoes very special indeed. Bevelling is a particular treatment of the waist of the shoe, specifically that part of the sole at the waist lying between the flared-out ball-of-the-foot area and the heel. The treatment is one in which the sole at that point is shaped into a quite convex form, with the bottom of the curve right in the middle (from side to side), and the sole curving up at the edges.




The sole and heel are sanded and smoothed using various machines.




The heel takes shape.




The surface is smoothed and rounded




The attention to detail and reliance on the craftsman's eye are key at this point.




A more recognisable form. Simply stunning.




Applying the finishing touches to the sole.




On to the burnishing of the upper. I've never seen polish applied so quickly and enthusiastically.




The final product ready for packing.




Notice the variety of designs.


During my time at the factory I was able to see firsthand snapshots of the creation process for the latest Joe Casely-Hayford for John Lewis, Cheaney brogue. The Mentor shoe is a new take on the classic Oxford. It showcases sophisticated design elements including an integral punched toe cap and a chamfered Goodyear Welted sole to make a shoe both wonderfully stylish yet practical. I was fortunate enough to view the finishing touches being applied to one of the final dozen due to be dispatched to John Lewis, ready for sale later this month...




A final inspection.




A quick finish to ensure perfection in each and every shoe.




The Mentor shoe will be available to purchase very soon.





Using only the best available materials, including calf upper leather and oak bark tanned soles, Cheaney's craftsmen apply their skills to produce handmade and benchmade shoes which maintain a standard seldom equalled in the world of Goodyear welted footwear. As I walked through and looked on at each process of construction, the balance between old but proven techniques and machinery from various eras since the industrial revolution, really left a lasting impression on me. This is a company that continues to learn and strive for the highest quality in an environment that has changed very little in well over two hundred years. It was a real pleasure to watch them work and after spending a few hours there, it is obvious why Joe Casely-Hayford chose to work with them once again for this project.

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